COMMERCIAL Archives - DNA photographers portfolio

Olive harvest / shot for Monkey Business Olive Oil / Caledon, South Africa

Olive Harvest in Caledon shot for Monkey business olive oil

Farming is fascinating, hard, real… We love going to the countryside (and always dream of living just surrounded by nature). So when we were asked to document a day of the olive harvest on a farm close to Caledon, we immediately said YES. The key was to take portraits of the pickers and orchard caretakers. We loved spending the day with the crew as well as get to know their nicknames for each other and take in the scenery on a very hot day. Have a look at Monkey Business Olive Oil’s Instagram to follow what they’re up to.

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Mercedes-Benz G-Class / shot for Mercedes-Benz / Andalusia, Spain

DNA photographers For MERCEDES-BENZ: THE G-CLASS

We’ve shot a lot of “Mercs”, but never the G-Class! So finally, a few months back we spent a week in Andalusia, the south of Spain. Starting from Malaga, we went on a 5-day road trip to shoot this orange rusty beast dream car. It was a super fun production with a great team. One thing though is for sure: challenging weather for four days, the rainiest shoot of our career. What an adventure!
#dnaphotographers #MercedesBenz #StrongerThanTime #GClass #LegendaryRides

Reel on the left: Unleash the spirit of exploration and head to the most challenging of destinations. The G-Class is prepared for what lies ahead, even in the dark. Reel as seen here.

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Getting off the beaten track. The G-Class in its element.

Produced and shot for Mercedes-Benz. As seen here.

If you cannot get enough, Mercedes-Benz even took a behind-the-scenes video of us. View here.
Also, if you’re a big G-Class fan, you must sign up (it’s free) and check out the G-Class Private Lounge that has loads of things on offer: an interview with us, playlists, wallpapers, filters etc.

Join us for a short drive into the stunning countryside.

Produced and shot for Mercedes-Benz. As seen on Mercedes-Benz’ Instagram.

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Nafissatou “Nafi” Thiam / shot for Red Bull with ICONIC / Stellenbosch, South Africa

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Nafi ThiaM for Red Bull

Last week Nafi Thiam broke the indoor pentathlon world record in Turkey. (A pentathlon is a contest featuring five events.) It was incredible shooting her just two weeks prior for Red Bull and Iconic. It’s not often you get to meet and work with a GOAT. Thanks for the good vibes Nafi and team!

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Bryan Habana / shot for Markets.com / Cape Town, South Africa

Bryan Habana Markets dot com DNA photographers screenshot socials 01

BRYAN HABANA X MARKETS.com X DNA

We spent a day in the studio with rugby legend Bryan Habana and Markets.com to create images and moving images to announce their 2023 partnership. Markets.com is an innovative, world-leading trading platform that offers financial trading products.

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Winterised campaign 2022/2023: running / shot for INTERSPORT / Cape Town, South Africa

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RUNNING IN THE RAIN

[commercial] For the INTERSPORT Winterised running campaign, we had massive rain showers set up by a special effects team as you cannot plan rain in Cape Town. INTERSPORT is one of the world’s biggest global sports retailers. Brands we shot: Adidas, Asics, Nike, and Energetics. Our pictures are used for all the INTERSPORT market’s social media channels, websites, and in-store prints.

Agency: Wilderness.

Check out the Winterised campaign 2022/2023: training & calisthenics.

Keen to create some magic with us? Shout!

Winterised campaign 2022/2023: training & calisthenics / shot for INTERSPORT / Cape Town, South Africa

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training & calisthenics CAMPAIGN

[commercial] We love working with INTERSPORT (one of the world’s biggest global sports retailers) and are happy we can always convince them to shoot in our favourite city Cape Town. This shoot was done in the South African winter of 2022, ideal coldish weather for the INTERSPORT Winterised campaign 2022: training & calisthenics. We worked with fabulous athletes. Brands we shot: Adidas, Puma, Under Armour, Nike, and Energetics. Our pictures are used for all the INTERSPORT market’s social media channels, websites, and in-store prints.
Agency: Wilderness.

> Keen to see more? Check out the Back to sports training campaign we recently shot in Amsterdam & the Winterised running campaign we shot in Cape Town.

DNA’s main work scope covers the worlds of the automotive industry, fashion, and consumer goods. We work closely with brands, creatives, and advertising agencies to create unique and compelling content.

Come, get in touch and work with us.

Porsche GT3 RS 992.1 and Jörg Bergmeister / Red Bull Ring, Austria

[commercial] By winning some of the biggest races in the world like the 24h of Spa and 24h of Daytona in a 911 GT3 RSR, Jörg Bergmeister knows his way around a Porsche 911. He was also the chosen driver to achieve the GT3 RS 992.1 Nürburgring lap time (6:49.328). We had the opportunity to shoot him with this beast. What a day! Shot for Porsche.
*These images are protected by copyright.

We love shooting cars! Keen to create some magic with us? Shout!

Mercedes-Benz eVito Panel Van / shot for Mercedes-Benz Vans / Berlin, Germany

[automotive] The new Mercedes-Benz eVito Electric Panel Van is 100% fully electric, it’s a game changer. We took the Mercedes-Benz eVito through Berlin shooting it in action with the big city being the backdrop. The eVito is made for entrepreneurs who are on the move. Our pictures are shot for the social media accounts etc. of Mercedes-Benz vans and associates.

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ACRONIS #CyberFit Summit 2022 (lead-up) / Miami, USA

DNA X ACRONIS

Waving from Miami!

We made this little clip for our client Acronis leading up to the Acronis #CyberFit Summit 2022 in Miami. It was great working with the Acronis team in Miami for a couple of days. We’ll share more of this shoot soon.

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Back to sports campaign: training / shot for INTERSPORT / Amsterdam, Netherlands

DNA photographers X INTERSPORT

[commercial] For INTERSPORT (one of the world’s biggest global sports retailers) we shot the ‘Back to sports’ training campaign in beautiful Amsterdam in an awesome training/crossfit setting with a fun crew next to a video crew shooting a TVC/social motion. Brands we shot: Puma, Under Armour, Nike, Adidas, Asics, Energetics. Our pictures are used for all INTERSPORT market’s social media channels, websites and instore prints.
Agency: Wilderness.

> Have a look at the video on the left for some behind-the-scenes.

> Keen to see more? Check out the Back to sports running campaign.

DNA’s main work scope covers the worlds of the automotive industry, fashion, and consumer goods. We work closely with brands, creatives and advertising agencies to create unique and compelling content.

COME SHOOT WITH US!

Theragun by Therabody / shot for INTERSPORT / Amsterdam, Netherlands

[commercial] Speed up your recovery process with the world-leading percussive therapy massage devices from ‘Therabody’. Therabody’s Theragun is a percussive therapy device for deep muscle treatment. “Ease discomfort, soothe tightness and tension, and recover faster in seconds.” We shot the massage gun in a training and crossfit setting for INTERSPORT in Amsterdam (Netherlands).

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Ophthalmologist Kirstin Uppenkamp (Augenarzt) / shot for uppenkamp-augenarzt.de / Wiesbaden, Germany

[commercial] For ophthalmologist Kirstin Uppenkamp’s new practice and website, we photographed her, her practice and team, and her family and friends’ eyes. The eye specialist opened a new practice in January 2022 in Wiesbaden in Germany.

Have a look at the website uppenkamp-augenarzt.de and how beautiful it turned out. Thanks so much for having us, it’s been something so different to shoot, a fabulous challenge.

Keen to create some magic with us? Shout!

Soulbath Badetee 2022 campaign / shot for Soulbath / Harz, Germany

DNA X SouLBATH

[commercial] There’s a new product on the market called Soulbath. The bath additive, a bath tea (called ‘Badetee’ in German) is 100% natural. Have a look at what Soulbath offers over here. So lovely to see the images and videos of our campaign all over their site and social media. Awesome shooting video and stills in the wonderful Harz (Germany) with friends! We’re so proud of what founders Nicole and Sabrina are creating.

Learn More about DNA's video productions

The Springboks for Energade Zero / shot for Energade / Pretoria, South Africa

[commercial] A day with the Springboks at the Loftus Versfeld Stadium: We took stills alongside the Energade TV commercial in Pretoria with the Springboks (The South Africa National Rugby Union Team). All players (Siya Kolisi, Franco Mostert, Jaden Hendrikse, Jesse Kriel, Malcolm Marx, Ox Nche, and Thomas du Toit) were super fun to work with. On the left, you’ll find some behind-the-scenes footage.

Have a look at the second part of the shoot with athletes in Cape Town.

Give this drink a try, it’s brand new on the market: #StepUpYourGame with Energade ZERO in three refreshing and delicious flavours. DNA’s favourite: Lemon, Lime & Ginger.

agency: Levergy
CD: Andy Croly / Matchstick
Producer: Chris Coetsee / Dare
DOP: Ramon Mellett
& more. Thanks team!
#dnaphotographers

DNA’s main work scope covers the worlds of sport, the automotive industry, fashion, and consumer goods. We work closely with brands, creatives, and advertising agencies to create unique and compelling content.

COME SHOOT WITH US!

Back to sports campaign: running / shot for INTERSPORT / Amsterdam, Netherlands

[commercial] For our client INTERSPORT (one of the world’s biggest global sports retailers) we shot the ‘Back to sports’ running campaign in beautiful Amsterdam with a fun crew next to a video crew shooting a TVC/social motion. Brands we shot: Asics, Adidas, Energetics, Nike, Brooks. Our pictures are used for all INTERSPORT market’s social media channels, websites, and instore prints.
Ready to move? Agency: Wilderness.

> Keen to see more? Check out the Back to sports training campaign.

Audi 2022 campaign / shot for Audi South Africa / Johannesburg, South Africa

[commercial] We shot the Audi 2022 campaign for Audi South Africa. Fabulous locations in Johannesburg: seriously out-of-this-world safari and nature experiences and a fabulous crew made this one fun. The images are used all over the Audi South Africa website, their Audi freeway, maintenance and service plans as well as social media, etc.

Production: Artists & Legends
Agency: Ogilvy

Energade Zero / shot for Energade / Cape Town, South Africa

DNA X Energade Zero

[commercial] R-E-F-R-E-S-H with 0 sugar

It’s so awesome to see the roll out of the images we got to take alongside the video production for Energade over two days in Cape Town and Pretoria with the Springboks (The South Africa National Rugby Union Team), the SPAR Proteas (The South African national netball team) and other athletes. Have a look at some of our images of the Springboks here. In this post, we focus on the athletes. Give this drink a try, it’s brand new on the market: #StepUpYourGame with Energade ZERO in three refreshing and delicious flavours. DNA’s favourite: Lemon, Lime & Ginger.

agency: Levergy
CD: Andy Croly / Matchstick
Producer: Chris Coetsee / Dare
DOP: Ramon Mellett & more. Thanks team!

Learn More about DNA's stills productions

Mercedes-Benz GLE400D / shot for Mercedes-Benz / South Africa

[commercial] Hello adventure! The good life for us means being on the road, travelling to remote places and breathing in nature’s absolute beauty. The quiet of the countryside and the vastness of landscapes just keeps us in awe of this experiment of life. ? We shredded quite a few kilometers for this shoot, and it was sooo worth it.

We were so lucky to shoot this GLE 400 d 4MATIC Coupé for Mercedes-Benz in one of our favourite places in the world, the Cederberg! Some of these shots were taken on the way there, on the West Coast. We also shot a bunch of reels on this trip, have a look at our favourite here and more here.

Subaru WRX / shot for Subaru Southern Africa / South Africa

[commercial] The all new Subaru WRX. Subaru’s got new babies in the country (South Africa) and we had the amazing opportunity to shoot one of Desmond’s favorite cars for Subaru Southern Africa. We took two WRX’s around the Western Cape for three days and it was fabulous.

Mercedes-Benz E300 cabriolet / shot for Mercedes-Benz / road trip Denmark

DNA rules for a good & meaningful road trip:

1. Take the long road.
2. Speed does not matter.
3. Stop and turn around for things/places etc. that look interesting.
4. Make time and talk to people.

… road tripping a few weeks back in Denmark for Mercedes-Benz in the new E 300 Cabriolet.
We produced stills (scroll down, please) and video and had a blast.

“See others as yourself. See families as your family. See towns as your town. See countries as your country. See worlds as your world.” ~ Laozi