{commercial} First Ascent‘s new winter range was launched last week! It was super fun shooting this campaign with an awesome crew a few weeks back at the height of summer. We thought the heat would be challenging for our models wearing the warm jackets and shirts… but as we arrived on location, the clouds rolled in and the Cape Town drought was no more for about an hour. We could not believe our luck. We had real rain for the new rain jackets ;).  Thanks to everyone involved, we had loads of fun! DNA